How to Train and Onboard Your Sales Team With AI

This results in a personalized demo that highlights your product’s value to each prospect. Prepping for a sales discovery call can be stressful, with a ton of variables to consider. AI can ease this process, generating insightful questions to pinpoint your prospect’s pain points and assess their business situation.

Aside from RFP solutions, AI can also be leveraged to improve sales enablement through sales intelligence solutions, sales outreach platforms, and even CRMs. For example, Hubspot offers a predictive scoring tool that uses AI to identify high-quality leads based on pre-defined criteria. This software also continues to learn over time, increasing its accuracy. A study by The Hinge Research Institute found that high-growth companies are more likely to have mature marketing and sales automation strategies than their peers. The same survey found that 81% of sales reps estimate they could meet their quotas and generate 38% more revenue for the company with reduced admin time. McKinsey reports that between 50% and 60% of organizations use AI, double the 2017 usage rate.

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People.ai also offers a feature called PeopleGlass, which simplifies CRM management. This tool turns allows sales reps to update pipelines, take next steps, and add notes all from a single view. This means sales teams can spend less time how to use ai in sales managing screens and more time closing deals. Exceed.ai’s sales assistant helps sales reps automate lead engagement, qualification, and meeting scheduling. You can then focus on other important activities like actually closing deals.

AI (Artificial Intelligence) in sales refers to the application of intelligent algorithms and technologies to automate and enhance various sales processes. It involves using AI tools and techniques to streamline tasks, gain insights, and improve the effectiveness of sales activities. In the last few years, the use of videos for sales outreach has spiked, with over 60% of sales professionals using video messaging in their sales process. Hippo Video, an AI-powered platform, helps sales teams create videos at scale with added personalization.

Enhanced virtual selling

Tech companies selling smart home devices can use AI to analyze customer reviews and feedback. Sales is a very people-focused field requiring advanced communication skills for building relationships—things that AI can’t replicate. AI can be used for automation, but the terms don’t mean exactly the same thing. While they can be extremely beneficial, they don’t learn on their own, reason, or make decisions like AI systems do.

You will also need to check the results of AI to ensure they’re accurate and fit into your sales strategy. Furthermore, AI-powered sales tools can suggest the most effective engagement strategies and messaging based on historical data and customer preferences. If AI algorithms are not transparent, which is often the case, it can lead to mistrust among customers and sales teams.

New research into how marketers are using AI and key insights into the future of marketing. As a newcomer, Regie.ai has built a tool rivaling the functionality of giants like Salesforce and Microsoft. Companies already using a legacy CRM will have to decide if it’s worth integrating a third-party tool versus an AI tool in their legacy software. Generative AI for sales makes the power of personalization scalable for teams. Many AI tools link with your CRM to automatically add notes and action steps — like your virtual assistant.

With the right approach to using AI tools, sales teams stay ahead of the competition, achieve their goals more quickly, and spend more time on the most impactful tasks. AI tools, especially generative AI, may sometimes provide answers, predictions, or insights that are inaccurate, inconsistent, or just don’t fit with the sales strategy you want to pursue. You can also increase accuracy by training AI tools on your company’s data and learning about best practices and tips for using the tools. AI helps you make more accurate predictions, such as with sales forecasting, which improves your planning and sets your team up for success. You can also better predict which leads are most likely to become customers, helping you to focus your time and resources.

Overcome common sales obstacles

This translates into more time devoted to selling (79%) and a faster establishment of rapport (72%). ChatSpot is a conversational AI tool designed to assist with your business’ sales and marketing goals. Powered by OpenAI’s database, ChatGPT, and Dall-E, ChatSpot can help you prospect companies, generate content, and analyze your website’s SEO. Additionally, if you’ve connected a HubSpot account, you can create reports and complete record actions based on the data in your CRM. Imagine an assistant that could help you identify key challenges and priorities of your target personas and present them in a concise, organized table. AI can do that for you, automating the time-consuming task of prospecting and enabling sales reps to focus on what they do best – selling.